Hey! I’m Marko Fedorenko — an SEO guy who’s not just into “optimising websites” but into understanding how search actually works under the hood — what gets indexed, what doesn’t, and why.
I worked at Tickets Travel Network on large-scale international travel projects, then spent several years at Promodo, working with big brands like DOM.RIA, GoodWine, Vkursi, Pivdenny, PUMB etc. After that came Welltech, where I worked on global wellness products, and then Jooble — a job search platform where SEO is deep, complex, and technical.
I work across any language, but my main focus is Tier 1 markets: the US, UK, Canada, and Europe. I’m into technical SEO, automation, semantic clustering, indexability checks, duplicate detection — anything that can be broken down, rebuilt, or scripted.
I also run a Telegram channel called SEO Ideas, where I share real experiments, tools, observations — and sometimes my SEO fails (they’re part of the process).
This site is my personal lab. It’s where I test things, document them, and figure out what’s actually working — and what needs to be reworked.
If anything here sparks an idea, great. Even better if we get to talk about it.
— Marko